The Business Source LLC
Consultant Name
John Russell
Categories
- Marketing & Sales
- Training
Contact Information
Address
4910 Highwood Circle
Middleton, WI 53562
Phone
(608) 445-7462
(608) 445-7462 (mobile)
Fax
(608) 836-7462
Web
http://www.thebusinesssourcellc.com
E-mail John Russell
Introduction
The Business Source, LLC is the result of over 30 years’ experience in sales, sales management, sales training, advertising and marketing. John Russell has built a company that provides consulting to small business owners and professionals to increase productivity, sales and revenue. The Business Source provides analysis and solutions in marketing, advertising and sales training, that positively affect your customer development strategy and increases your sales. Additionally TBS forms the foundation of a network of professional service experts, providing single source solutions to help you create positive outcomes from all aspects of your business operations. This single source approach creates new efficiencies and simplifies your efforts as I work directly with your staff to coordinate all aspects of your customer development and execution system. Check out our blog at http://www.thebusinesssourcellc.com/blog/.
Services
SALES PROCESS DEVELOPMENT
Sales Management
Sales Training
Sales Coaching
Executive Coaching
Personnel Assessments: Profile and Sales Strategy Index
MARKETING
Strategic Planning
Internal and External Communication Strategies
Advertising Planning and Execution
Brand Analysis and Development
Advertising Campaign/Creative Development
Interactive Media Strategy Development and Execution
Website Analysis and Design/Build
Search Engine Optimization
Graphic and Logo Design
Print and Digital Service
Advertising Placement
Statewide Radio Network Advertising
CUSTOMER RELATIONSHIP DEVELOPMENT
Customer Relationship Development Process/Systems
Information Technology: Networks, VOIP, software applications.
Background Information
John has been coaching, training and leading small business owners in radio, insurance, information technology, printing, sales and business for over 30 years. After a 20 year career in radio sales and sales management, where he helped generate over $10MM in sales, John joined Certified Speaking Professional and Professional Sales Trainer Chris Lytle as the Director of Marketing to launch a successful web-based, e-learning sales training system. This start up grew to over $2MM in sales revenues in 2 years. Seeing that the future was in helping other business owners increase sales, John branched out by working in the Outdoor Advertising industry with Adams Outdoor, before becoming the Sales and Marketing Director of a successful kitchen design and build firm in Madison and Milwaukee, Dream Rooms by Dream Kitchens.
Over the years John has coached numerous area business leaders and companies on effective ways to increase sales, generate new revenue and improve personnel effectiveness. John has served as President of the Middleton Chamber of Commerce and is a featured presenter and facilitator for the Madison Area Chamber of Commerce Business Roundtables.
In May of 2000 John was featured in Selling Power Magazine in a story titled, “Probing For Real Objections,” under the skills workshop heading.
In September of 2000 John was featured again in Selling Power Magazine in an article titled, “Win Back Lost Accounts”.