Action Marketing

Consultant Name

Carol Goedken

Categories

  • Marketing & Sales
  • Writing

Contact Information

Address

1305 Burning Wood Way
Madison, WI 53704

Phone

608-249-1031
608-249-1031 (mobile)

Web

http://www.action-marketing.biz
E-mail Carol Goedken

Introduction

  • Are you launching a new product or business? 
  • Do you need to start-up or jump start your company identity or your marketing plan?
  • Do you know that you need to do “marketing”, but you are just not sure how to get started?

 

Services

Action Marketing specializes in creating strategic and tactical marketing plans for start-up and emerging companies.

Start-up companies have great product ideas, but often need help bringing their product to market. To assist start-up and emerging companies with the launch of new products, Action Marketing offers a service called Smart Marketing…Profitable Marketing.

Smart Marketing…Profitable Marketing starts with a half-day marketing strategy session that provides a review of all the elements of a marketing plan, such as:

 Defining the features and benefits of a product
 Evaluating the competition
 Establishing who the target customer is
 Creating a name and branding identity
 Determining a sales and pricing strategy
 Exploring tactics like advertising, collateral, direct marketing, trade shows, and public relations.

At the end of this session, a company will have a good start on determining how to market their product or business. 

Action Marketing also offers continued services of assisting companies in executing their marketing plans by serving as a company's Marketing Director or Product Manager during the launch of a new product or service.

 

 

Background Information

Carol Goedken is the principal of Action Marketing and has over 25 years of experience launching new products at start-up companies. An expert in Product Management, Carol is skilled at multi-tasking and turning chaos into organization. She is an entrepreneurial spirit, a polished presenter and communicator, and has experience creating and executing dozens of marketing plans in a multitude of industries. Through working with both start-up and established companies, she knows how to manage costs within a small and frugal budget, as well as within a multi-million dollar budget.

E-mail Carol Goedken

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